12 Days of Christmas is one of the most popular post formats on both Facebook and Instagram these days – and for a good reason – it’s perfect for boosting engagement with your page and raising brand awareness. 12 Days of Christmas is a prolonged competition with small prizes given for daily engagement and winners announced every day. The benefits of running a 12 Days of Christmas on your Facebook or Instagram are obvious: not only will your followers need to visit your page on a daily basis, but will also need to share your posts to maximise their chances of winning (since, in the event that they don’t win the prize, they want a friend or family member to get it.)
Sounds like something you’d like to do on your Facebook business page, but you don’t have an idea how to go about it?
We prepared a ready-to-use 12 Days of Christmas Facebook Posts Template – so you can simply download the posts, tweak a few elements (like the prizes and your company name) and then just upload them to Postfity – your FREE social media scheduler!
12 Days of Christmas Facebook Posts Templates
12 Days of Christmas Day #1
Share your favourite Christmas recipe in the comments! The best comment wins a 10% discount voucher – we will announce the winner in a post tomorrow!
12 Days of Christmas Day #2
Share what you would like to get for Christmas in the comments! The best comment wins a 10% discount voucher – we will announce the winner in a post tomorrow!
12 Days of Christmas Day #3
Share your favourite Christmas memory in the comments! The best comment wins a 10% discount voucher – we will announce the winner in a post tomorrow!
12 Days of Christmas Day #4
Share your favourite Christmas ritual in the comments! The best comment wins a 10% discount voucher – we will announce the winner in a post tomorrow!
12 Days of Christmas Day #5
Share the best Christmas present you’ve ever got in the comments! The best comment wins a 10% discount voucher – we will announce the winner in a post tomorrow!
12 Days of Christmas Day #6
Share what you’re gonna give your significant other for Christmas in the comments! The best comment wins a 10% discount voucher – we will announce the winner in a post tomorrow!
12 Days of Christmas Day #7
Share your favourite Christmas dish in the comments! The best comment wins a 10% discount voucher – we will announce the winner in a post tomorrow!
12 Days of Christmas Day #8
Share your favourite Christmas movie in the comments! The best comment wins a 10% discount voucher – we will announce the winner in a post tomorrow!
12 Days of Christmas Day #9
Tag the person you want to spend Christmas with this year in the comments! The best comment wins a 10% discount voucher – we will announce the winner in a post tomorrow!
12 Days of Christmas Day #10
Share your New Year’s Resolutions in the comments! The best comment wins a 10% discount voucher – we will announce the winner in a post tomorrow!
12 Days of Christmas Day #11
Share the perfect place where you’d like to spend your Christmas / NYE this year in the comments! The best comment wins a 10% discount voucher – we will announce the winner in a post tomorrow!
12 Days of Christmas Day #12
Share your Christmas wishes for someone you love (& tag them @) in the comments The best comment wins a 10% discount voucher – we will announce the winner in a post tomorrow!
Tips for adapting the 12 Days of Christmas Facebook Post Templates for your business
Now that you’re holding these cool templates, make sure you use them well:
Use your company name #hashtag in all the 12 Days of Christmas posts + use 2-3 relevant hashtags (#12daysofchristmas #xmas)
Insert your logo in the bottom-left corner of every image. You can easily do it in Postfity in the ‘settings’ tab, in the ‘watermark’ section
Add a prize for the best comment – don’t forget to announce the winner every day