Category: Blog

Martech Stack Additions: What You Should Consider Before Signing a Contract

Software, Software Everywhere Companies are using more software than ever. The latest data from Zylo revealed the average enterprise-level organization has 323 SaaS apps in their stack and spends about $42 million on SaaS every year.  Even smaller organizations with fewer than 500 employees are buying and implementing about four new pieces of software every […]

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10 Best AI Tools and Trends Set to Rule in 2022 and Beyond

AI is now more mainstream than ever.  Seriously, it’s everywhere. With impacts affecting virtually every aspect of our lives – from everyday activities like shopping and content creation to innovative events like space exploration and medical research – it is set to be one of the most transformative things in the 21st century. According to […]

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How to Inform Your B2B Content Strategy with Real-Time Buyer-Level Insights

In their most recent report, CMI shared that 77% of marketers reported their organization has a content marketing strategy.  That sounds nice and all but here’s the truth: What many marketers are calling a “content marketing strategy” is merely a collection of topics and a list of random acts of content stored on a page. […]

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