Selling to People: What B2B Branding Can Learn From B2C Marketers
Ever felt like B2C marketers get to have all the fun? Coming up with splashy ad campaigns, running irreverent Twitter accounts and generally acting outrageous
What Google’s Latest Core Update Could Mean For eCommerce
Google recently announced its latest core update to Google Search, which is expected to refine search results and better connect users with relevant content. If
Next-Gen Marketing: 6 Social Media Tools to Watch
Social media has become a reliable tool for networking, customer loyalty, brand advertising and market research. So for smart businesses that want to stay ahead,