If you’ve been a long-time reader, you’ve likely noticed the effort I’ve been putting into Martech Zone to improve the quality of the content andContinue readingThe Evolution of B2B Blogging: From Content Marketing to AI-Enabled Knowledge Systems

B2B buying teams operate largely under the radar. Less than 3% of potential buyers directly engage with vendors during the critical early stages of theirContinue reading6sense: Transform B2B Revenue with AI-Powered Buyer Intelligence

Reaching B2B decision-makers through cold outreach has become increasingly challenging. Sales professionals struggle with unreliable email databases, time-consuming manual personalization, and the constant battle againstContinue readingLemlist: The All-In-One B2B Cold Outreach Platform for Sales and Marketing