Social media has become one of the most powerful communication tools in modern marketing. It’s where audiences gather, trends are born, and reputations can riseContinue readingThe 10 Most Egregious Social Media Marketing Lies (Updated for 2025)

Authority today is built faster than ever and lost just as quickly. In a time when every company is both a brand and a broadcaster,Continue readingReputation is Authority’s Dark Shadow

The job market, especially in marketing, sales, and public relations, is full of talented people hiding behind LinkedIn profiles and job board applications, waiting toContinue readingStop Applying. Start Hunting: Why Marketing Job Seekers Need to Flip the Script