Awareness. Consideration. Decision. Purchase. The four stages of the marketing and sales funnel. A formidable formula that has explained consumer behavior for over a hundredContinue readingHow marketing business intelligence empowers you to reach your customers

Social media has become an essential part of the modern customer journey, underlining the importance of social media marketing for businesses of all sizes. EvenContinue readingThe importance of social media marketing: 7 stats that prove social’s role in business success

We get it: no one likes to put labels on things. (Though… that is your girlfriend, right?) But it’s pretty important to define the importantContinue readingCommunity Manager: Job Description & Key Responsibilities