The Impact of a Brand on Consumer Purchase Decisions
We’ve been writing and speaking about attribution and the purchase decision related to content production. Brand recognition plays a significant role, perhaps more than you
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Instagram: 2023 Statistics and How To Harness This Billion-User Platform for Business Growth
Instagram has emerged as a social platform and a formidable force in the marketing world. With over 1.3 billion active users worldwide as of 2022,
How to Effectively Target Google Search Ads
When it comes to internet searches, Google is pretty much the only game in town. Research has shown that there are roughly 8.5 billion Google